Custom-Branded Content Marketing
In anticipation of the upcoming release of Disney’s The Lion King, Dole has teamed up with Vimax Media to custom-produce recipes and photography in line with the movie’s themes.
The Vimax team developed 20 nutritious, African-inspired recipes featuring Dole products. Fun, creative, and approachable, the recipes will help Dole promote their fresh products and support the upcoming movie launch.
See the #NoWorryNutrition recipes here: https://dole.promo.eprize.com/noworrytraditions/